Voskuil Steven E 4
4 · HERSHEY CO · Filed Jun 22, 2026
Research Summary
AI-generated summary of this filing
Hershey (HSY) CFO Steven Voskuil Sells 1,500 Shares
What Happened
Steven E. Voskuil, Chief Financial Officer of The Hershey Company, sold 1,500 shares of HSY on June 18, 2026. The sale was at $173.43 per share for gross proceeds of $260,145. This was a sale (not a purchase), which is often routine insider selling rather than an explicit bearish signal.
Key Details
- Transaction date and price: June 18, 2026 — 1,500 shares at $173.43 per share (total $260,145).
- Report filed: Form 4 filed June 22, 2026 (filed within the standard two-business-day window).
- Shares owned after transaction: Not disclosed in the information provided in this summary; see the full Form 4 for holdings.
- Footnote: Sale was effected pursuant to a Rule 10b5-1 trading plan adopted May 20, 2025 (pre-arranged plan).
Context
A 10b5-1 plan lets insiders sell shares on a predetermined schedule and is commonly used to avoid questions about trading on nonpublic information; it typically reduces the informational significance of the sale. Sales by executives are common and can reflect personal liquidity needs, tax planning, or pre-set plans rather than a view on company fundamentals. For complete context (total insider holdings, other recent trades), check the full Form 4 filing and other recent insider activity.
Insider Transaction Report
- Sale
Common Stock
[F1]2026-06-18$173.43/sh−1,500$260,145→ 54,695 total
Footnotes (1)
- [F1]The sale reported in this Form 4 was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 20, 2025.