Hershey (HSY) CFO Steven Voskuil Sells 950 Shares

What Happened

• Steven E. Voskuil, Chief Financial Officer of The Hershey Company (HSY), sold 950 shares in an open-market transaction on August 5, 2026. The shares were sold at $180.00 per share for a total proceeds of $171,000. This was a sale (not a purchase), which is commonly routine insider selling.

Key Details

• Transaction date: August 5, 2026; Filing date (Form 4): August 6, 2026 — appears timely.
• Price and amount: 950 shares sold at $180.00 per share; total ≈ $171,000.
• Shares owned after transaction: Not specified in the provided excerpt of the filing.
• Footnote: The sale was effected under a Rule 10b5-1 trading plan adopted by the reporting person on May 5, 2026 (pre-established plan).
• Transaction code: S = Sale (open market/private sale reported).

Context

• A 10b5-1 trading plan allows insiders to sell shares according to a pre-set plan and can indicate the sale was pre-arranged rather than motivated by recent nonpublic information. Sales under such plans are often viewed as routine portfolio management.