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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 4

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934,
Section 17(a) of the Public Utility Holding Company Act of 1935
or Section 30(h) of the Investment Company Act of 1940

o	Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Name and Address of Reporting
Person*

Issuer Name and Ticker or Trading
Symbol

I.R.S. Identification Number of Reporting
Person, if an entity (Voluntary)

Welle, Bernhard, J.

(Last) (First) (Middle)

The Dial Corporation (DL)

15501 North Dial Boulevard
Suite 2212

(Street)

Statement for Month/Day/Year

If Amendment, Date of Original (Month/Day/Year)

3/12/2003

Relationship of Reporting Person(s)
to Issuer (Check All Applicable)

Individual or Joint/Group Filing
(Check Applicable Line)

Scottsdale, AZ 85260-1619
United States

(City) (State) (Zip)

Director

10% Owner

Form Filed by One Reporting Person

Officer (give title below)

Form Filed by More than One Reporting Person

Other (specify below)

Executive Vice President - Shared Services

Reminder:		Report on a separate line for each class of securities beneficially owned directly or indirectly.

*		If the form is filed by more than one reporting person, see instruction 4(b)(v).

Table I — Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned

Title of Security
(Instr. 3)

Transaction
Date
(Month/Day/Year)

2A.

Deemed Execution
Date, if any
(Month/Day/Year)

Transaction
Code
(Instr. 8)

Securities Acquired (A) or
Disposed of (D)
(Instr. 3, 4 and 5)

Amount of Sec-
urities Beneficially
Owned Following
Reported Trans-
action(s)
(Instr. 3 and 4)

Ownership
Form:
Direct (D) or
Indirect (I)
(Instr. 4)

Nature of
Indirect
Beneficial
Ownership
(Instr. 4)

Code

Amount

(A)
or
(D)

Price

The Dial Corporation Common Stock

16,668.00 (1)

The Dial Corporation Common Stock

42,987.00 (2)

By Family Partnership

The Dial Corporation Common Stock (401(K) Stock Holdings)

16,146.75

By 401(K) Savings Plan

Page 2

Table II — Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)

Title of Derivative
Security
(Instr. 3)

Conversion or Exercise
Price of Derivative
Security

Transaction
Date
(Month/Day/Year)

3A.

Deemed Execution
Date, if any
(Month/Day/Year)

Transaction
Code
(Instr. 8)

Number of Derivative Securities
Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)

Code

(A)

(D)

Options - Right to Buy

17.7700

3/12/2003

100,000.00

Options - Right to Buy

14.8438

Options - Right to Buy

11.9108

Options - Right to Buy

14.4375

Options - Right to Buy

12.8750

Options - Right to Buy

29.7188

Options - Right to Buy

13.4688

Phantom Stock Units

1-for-1

Phantom Stock Units

1-for-1

Phantom Stock Units

1-for-1

Page 3

Table II — Derivative Securities Acquired, Disposed of, or Beneficially Owned — Continued
(e.g., puts, calls, warrants, options, convertible securities)

Date Exercisable and
Expiration Date
(Month/Day/Year)

Title and Amount
of Underlying Securities
(Instr. 3 and 4)

Price of Derivative
Security
(Instr. 5)

Number of Derivative Securities
Beneficially Owned Following
Reported Transaction(s)
(Instr. 4)

10.

Ownership Form of
Derivative Security:
Direct (D) or
Indirect (I)
(Instr. 4)

11.

Nature of
Indirect
Beneficial
Ownership
(Instr. 4)

Date
Exercisable

Expiration
Date

Title

Amount or
Number of
Shares

(3)

03/12/2010

The Dial Corporation Common Stock

100,000.00

17.7700

100.000.00

(3)

03/01/2010

The Dial Corporation Common Stock

84,500.00

(4)

08/16/2005

The Dial Corporation Common Stock

16,704.00

(5)

11/21/2006

The Dial Corporation Common Stock

38,000.00

(5)

09/24/2006

The Dial Corporation Common Stock

114,330.00

(6)

08/24/2006

The Dial Corporation Common Stock

65.000.00

(3)

01/25/2011

The Dial Corporation Common Stock

140,000.00

(7)

The Dial Corporation Common Stock

15,040.64

(8)

The Dial Corporation Common Stock

0.00

(9)

The Dial Corporation Common Stock

12,864.93

Explanation of Responses:

1. Direct stock ownership of the reporting person consists of 16,668 shares of restricted stock granted pursuant to the 1996 Stock Incentive Plan. The reporting person is not entitled to transfer, self, pledge, hypothecate or assign any portion of the shares prior to the lapse of certain restrictions; restrictions lapse for 20% of the award on the first anniversary of the grant date, 20% on the second anniversary of the grant date, 20% on the third avviversary of the grant date, 20% on the fourth anniversary of the grant date and 20% on the fifth anniversary of the grant date.

2. Stock held in family partnership with reporting person and spouse as the only partners and the reporting person as the General Partner.

3. Granted pursuant to the 1996 Stock Incentive Plan. 1/3 of the options vest on the first anniversary of the grant date; 1.3 vest after the second anniversary of the grant date; and the final 1/3 vest after the third of the grant date. All options vest in the event of a change in control. Each option contains a Change in Control Cash-Out whereby, in the vent of a change in control, the participant may elect to surrender all or part of the stock option to the Corporation and to receive cash in an amount equal to the amount by which the Change in Control Price per share of stock shall exceed the exercisable price per share of stock option multiplied by the number of shares of stock granted under the option.

4. Granted pursuant to the 1996 Stock Incentive Plan. The Corporation may permit a participant exercising an option to surrender stock to which participant is entitled as a result of such exercise to satisfy a tax withholding requirement 50% of the options are exerisable one year after grant and 100% exercisable two years after grant.

5. Granted pursuant to the 1996 Stock Incentive Plan. Options vest 1/3 after the stock price increases 33% over the grant price, 1/3 after the stock price increases 66 2/3%, and the final 1/3 after the stock price doubles with no vesting in less than 12 months. All options vest in the event of a change in control or 5 years from the date of grant. Each option contains a Change in Control Cash-Out whereby, in the event of a change in control, the participant may elect to surrender all or part of the stock option to the Corporation and to receive cash in an amount equal to the amount by which the Change in Control Price per share of stock shall exceed the exercisable price per share of stock under the stock option multiplied by the number of shares of stock granted under the stock option.

6. Granted pursuant to the 1996 Stock Incentive Plan. Options vest 1/3 after the stock price increases 20% over the grant price, but if one year has passed since grant date; 1/3 after the stock price increases 40%, but only if 2 years have passes since grant date; and the final 1/3 after the stock price increases 60%, but only if 3 years have passed since grant date. All options vest in the event of a change in control or 5 years from the date of grant. Each option contains a Change in Control Cash-Out per share of stock shall exceed the exercisable price per share of stock under the stock option multiplied by the number of shares of stock granted under the stock option.

7. Represents phantom stock units acquired as a result of stock option gain deferral.

8. Discount stock units accrued under the Corporation's Management Deferred Compensation Plan.

9. Phantom stock units accrued under the Corporation's Management Deferred Compensation Plan.

/s/ Dianne B. Stoehr, Attorney-In_Fact		3-14-03
**Signature of Reporting Person		Date

**		Intentional misstatements or omissions of facts constitute Federal Criminal Violations. See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).

Note:		File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.

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WELLE BERNHARD J 4