Diez-Canseco Russell 4
4 · Vital Farms, Inc. · Filed Mar 14, 2025
Insider Transaction Report
Form 4
Diez-Canseco Russell
DirectorPRESIDENT AND CEO
Transactions
- Sale
Common Stock
2025-03-12$31.48/sh−36,653$1,153,836→ 709,877 total - Sale
Common Stock
2025-03-12$31.94/sh−8,719$278,485→ 701,158 total - Exercise/Conversion
Employee Stock Option (right to buy)
2025-03-12+52,500→ 91,948 totalExercise: $5.33Exp: 2029-08-28→ Common Stock (52,500 underlying) - Tax Payment
Common Stock
2025-03-13$29.32/sh−4,798$140,677→ 696,360 total - Exercise/Conversion
Common Stock
2025-03-12$5.33/sh+52,500$279,752→ 746,530 total
Footnotes (5)
- [F1]These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023.
- [F2]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $30.90 to $31.89 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3).
- [F3]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $31.91 to $31.96 inclusive.
- [F4]Shares withheld by the Issuer to satisfy withholding tax obligation.
- [F5]Fully vested.