Diez-Canseco Russell 4
4 · Vital Farms, Inc. · Filed May 14, 2025
Insider Transaction Report
Form 4
Diez-Canseco Russell
DirectorPRESIDENT AND CEO
Transactions
- Exercise/Conversion
Employee Stock Option (right to buy)
2025-05-12−13,052→ 26,748 totalExercise: $12.81Exp: 2032-03-10→ Common Stock (13,052 underlying) - Exercise/Conversion
Common Stock
2025-05-12$12.81/sh+13,052$167,196→ 756,236 total - Exercise/Conversion
Common Stock
2025-05-12$5.33/sh+39,448$210,203→ 743,184 total - Sale
Common Stock
2025-05-12$34.55/sh−11,271$389,413→ 711,093 total - Exercise/Conversion
Employee Stock Option (right to buy)
2025-05-12−39,448→ 0 totalExercise: $5.33Exp: 2029-08-28→ Common Stock (39,448 underlying) - Sale
Common Stock
2025-05-12$33.98/sh−33,872$1,150,971→ 722,364 total
Footnotes (4)
- [F1]These sales were made pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on June 8, 2023.
- [F2]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $33.48 to $34.47 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in footnotes (2) and (3).
- [F3]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $34.49 to $34.67 inclusive.
- [F4]Fully vested.