Sweetnam Jordan Douglas Bradley 4
4 · EBAY INC · Filed Feb 3, 2026
Research Summary
AI-generated summary of this filing
eBay SVP Jordan Sweetnam Exercises Options, Sells Shares
What Happened
- Jordan Douglas Bradley Sweetnam, SVP and Chief Commercial Officer of eBay (EBAY), exercised 33,441 stock options at a $57.71 strike (cash paid $1,929,880) on Jan 30, 2026 and sold the same 33,441 shares in open-market transactions the same day. The sales generated gross proceeds of about $3,076,279 across three price bands.
- These transactions were executed under a Rule 10b5-1 trading plan the reporting person adopted on August 1, 2025.
Key Details
- Transaction date: January 30, 2026; Form 4 filed February 3, 2026 (filing appears timely).
- Exercise: 33,441 shares exercised at $57.71 each — total exercise cost $1,929,880 (reported as transaction code M).
- Sales: 33,441 shares sold in three tranches:
- 15,965 shares at a weighted average of $91.43 (proceeds $1,459,680) — prices ranged $91.00–$91.98 (F3)
- 17,076 shares at a weighted average of $92.49 (proceeds $1,579,359) — prices ranged $92.00–$92.99 (F4)
- 400 shares at a weighted average of $93.10 (proceeds $37,240) — prices ranged $93.02–$93.22 (F5)
- A matching 33,441-share derivative disposal was reported at $0.00 (reflects the mechanics of the option exercise/sale reporting on the Form 4).
- Shares owned after the transaction: not specified in the provided filing excerpt.
- Notable footnotes: F1/F2 — both the exercises and the sales were carried out pursuant to a Rule 10b5-1 trading plan adopted Aug 1, 2025. F6 notes prior vesting (44,590 options vested 3/15/2024; 55,736 vested 3/15/2025) for the award.
Context
- This was effectively an exercise of options followed by same-day sale of the exercised shares (common cashless/offsetting activity), implemented under a pre-established 10b5-1 plan — a routine liquidity move rather than a clear buy/sell signal about company prospects.
- For retail investors, the key facts are the size and timing: Sweetnam converted options and realized about $3.08M in gross sale proceeds. The filing is informational and does not by itself indicate change to company fundamentals.
Insider Transaction Report
Form 4
EBAY INCEBAY
Sweetnam Jordan Douglas Bradley
SVP, Chief Commercial Officer
Transactions
- Exercise/Conversion
Common Stock
[F1]2026-01-30$57.71/sh+33,441$1,929,880→ 38,174 total - Sale
Common Stock
[F2][F3]2026-01-30$91.43/sh−15,965$1,459,680→ 22,209 total - Sale
Common Stock
[F2][F4]2026-01-30$92.49/sh−17,076$1,579,359→ 5,133 total - Sale
Common Stock
[F2][F5]2026-01-30$93.10/sh−400$37,240→ 4,733 total - Exercise/Conversion
Non-Qualified Stock Option (Right to Buy) - 1
[F1][F6]2026-01-30−33,441→ 32,441 totalExercise: $57.71Exp: 2032-04-01→ Common Stock (33,441 underlying)
Footnotes (6)
- [F1]The options were exercised pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on August 1, 2025.
- [F2]The shares were sold pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on August 1, 2025.
- [F3]Represents the weighted average price of shares sold at prices that ranged from $91.00 to $91.98. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares sold at each separate price.
- [F4]Represents the weighted average price of shares sold at prices that ranged from $92.00 to $92.99. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares sold at each separate price.
- [F5]Represents the weighted average price of shares sold at prices that ranged from $93.02 to $93.22. The reporting person hereby undertakes to provide upon request to the SEC staff, the issuer or a security holder of the issuer full information regarding the number of shares sold at each separate price.
- [F6]On 3/15/2024, 44,590 of the options granted under this award vested and became exercisable, and on 3/15/2025, 55,736 of the options granted under this award vested and became exercisable, each as a result of time and performance based vesting.
Signature
By: Greg Kerber For: Jordan Sweetnam|2026-02-03