Reformation (REF) Director John Coyle Receives RSU Award

What Happened

• John Joseph Coyle, a director of Reformation Inc. (REF), received a grant of 9,333 restricted stock units (RSUs) on July 29, 2026. The Form 4 reports an acquisition at $0.00 per unit (code A — award/grant). Each RSU represents a contingent right to receive one share of common stock; the grant is reported as $0 on the filing because it is an equity award, not a cash purchase.

Key Details

• Transaction date: 2026-07-29; Form 4 filed: 2026-07-31 (filed within the usual 2-business-day window).
• Transaction code: A (award/grant); reported price: $0.00; units: 9,333 RSUs.
• Vesting: The RSUs vest in full on the first anniversary of the grant date, subject to continued service (see footnote).
• Shares owned after transaction: Not specified in the provided filing details.
• Footnote: Each RSU is a contingent right to one share; vesting is conditional on continued service through the first anniversary.

Context

• RSUs are a form of equity compensation that convert into actual shares only upon vesting; until then they are not tradable shares. Grants like this are common for compensation and retention and do not by themselves indicate buying or selling sentiment by the insider.