Baozun (BZUN) CEO Qiu Wenbin Receives 174,000 RSU Award

What Happened

• Qiu Wenbin, CEO of Baozun Inc. (BZUN), received a grant of 174,000 Restricted Stock Units (RSUs) on August 28, 2026. The grant is reported as a derivative award with an acquisition price of $0.00 (no cash purchase). The RSUs represent the contingent right to receive one Class A ordinary share per RSU and are scheduled to vest 100% on February 28, 2027.

Key Details

• Transaction date: August 28, 2026; filing date: September 1, 2026 (filed 4 days after the transaction).
• Grant: 174,000 RSUs; reported acquisition price $0.00 (award/derivative).
• Shares owned after transaction: not specified in the provided filing.
• Footnotes: F1 — each RSU = right to one Class A ordinary share; F2 — 174,000 RSUs granted under the 2022 Share Incentive Plan, 100% vesting on Feb 28, 2027.
• Timeliness: Filing occurred several days after the grant; Form 4s are generally due within two business days, so this may be late (check the full filing for any explanations).

Context

• This was an equity compensation grant (award), not an open-market purchase or sale. RSU grants are common executive compensation and do not necessarily indicate immediate buying or selling intent. The RSUs only convert into actual shares if/when they vest and any applicable conditions are met.