Kirk David Blair 4

What Happened
Kirk David Blair, a director of Salesforce, purchased 2,570 shares of Salesforce (CRM) on 2026-03-18 in an open-market/private purchase (transaction code P) at $194.62 per share, for a total reported value of $500,178. This was a purchase (insider buying is often noted by investors as a more informative signal than routine selling).

Key Details

• Transaction date: 2026-03-18
• Price per share: $194.62; Shares purchased: 2,570; Total value: $500,178
• Transaction type/code: Open-market/private purchase (P)
• Shares owned after transaction: Not specified in the provided filing
• Filing: Form 4 filed with the SEC on 2026-03-18 (no late-filing indication)
• Footnotes/plan: The filing does not disclose a 10b5-1 trading plan or other special footnotes

Context
Director purchases increase the insider’s personal stake but don’t prove future performance—they are one data point investors often use alongside fundamentals and other insider activity. This appears to be a straightforward open-market acquisition by a board member rather than an option exercise, gift, or tax-related transaction.