Salesforce (CRM) Director Conway Craig Sells Shares

What Happened

• Conway Craig, a director of Salesforce, sold a total of 4,500 shares in open-market transactions on September 4, 2026. The sales were: 1,418 shares at $260.50 each (proceeds $369,383) and 3,082 shares at $260.66 each (proceeds $803,363), for aggregate proceeds of $1,172,746. This was a sale (S) transaction — sales are commonly routine and do not by themselves indicate a change in view on the company.

Key Details

• Transaction date: 2026-09-04
• Trades: 1,418 shares @ $260.50 (≈ $369,383); 3,082 shares @ $260.66 (≈ $803,363); total 4,500 shares, ~$1,172,746.
• Transaction code: S (sale), reported as open-market/private sale type.
• Shares owned after transaction: not specified in the provided filing.
• Filing timeliness: Report filed on 2026-09-04 (same date as the transactions), indicating a timely filing.
• Footnote (F1): A weighted average price note applies — some shares were sold in multiple transactions at prices ranging $260.4700 to $260.5000; the reporting person will provide a full breakdown by price upon request.

Context

• This was an open-market sale rather than an option exercise, award, or gift. Such insider sales can reflect routine portfolio or tax management and should not be interpreted alone as a signal about company fundamentals. Retail investors should consider these trades alongside other insider activity, company news, and fundamentals before drawing conclusions.