Matson Bradford 4
4 · BLUEFLY INC · Filed Mar 8, 2010
Insider Transaction Report
Form 4
BLUEFLY INCBFLY
Matson Bradford
Chief Marketing Officer
Transactions
- Exercise/Conversion
Common Stock
2010-03-04+5,607→ 46,244 total - Exercise/Conversion
Deferred Stock Units
2010-03-04−5,607→ 5,607 total→ Common Stock (5,607 underlying) - Tax Payment
Common Stock
2010-03-04$2.48/sh−3,335$8,271→ 42,909 total
Footnotes (5)
- [F1]Represents shares of Common Stock distributed in respect of Deferred Stock Units ("DSUs") in connection with the 2007 Exchange Offer.
- [F2]Represents shares of Common Stock retained by Bluefly, Inc. for tax withholding purposes in connection with the distribution of shares of Common Stock in respect of DSUs.
- [F3]One-for-one.
- [F4]Not applicable.
- [F5]Not applicable.