$SAM·4

BOSTON BEER CO INC · Jan 20, 3:57 PM ET

BOSTON BEER CO INC 4

4 · BOSTON BEER CO INC · Filed Jan 20, 2015

Insider Transaction Report

Form 4
Period: 2015-01-16
Transactions
  • Exercise/Conversion

    Class A Common

    2015-01-16$29.33/sh+2,500$73,3259,423 total
  • Sale

    Class A Common

    2015-01-16$300.00/sh2,500$750,0006,923 total
  • Exercise/Conversion

    Stock Option (Right to Buy)

    2015-01-162,5002,500 total
    Exercise: $29.33From: 2009-06-02Exp: 2019-06-02Class A Common (5,000 underlying)
Footnotes (1)
  • [F1]The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on November 14, 2014.

Documents

1 file
  • 4
    doc1.xmlPrimary

    FORM 4