Apple (AAPL) SVP Jennifer Newstead Sells 1,439 Shares

What Happened
Jennifer Newstead, Senior Vice President, General Counsel and Secretary of Apple Inc., sold 1,439 shares of AAPL on August 11, 2026 at $307.75 per share, for total proceeds of approximately $442,852. This was a sale (not a purchase or option exercise).

Key Details

• Transaction date and price: August 11, 2026 — 1,439 shares sold at $307.75 each.
• Total value: about $442,852.
• Shares owned after transaction: not specified in the provided filing excerpt.
• Footnote: The sale was executed under a pre-established Rule 10b5-1 trading plan adopted by Ms. Newstead on May 5, 2026.
• Filing: Form 4 filed August 13, 2026 for the August 11 transaction; filing appears timely (within the usual two-business-day reporting window).

Context
A 10b5-1 plan allows insiders to sell predetermined amounts on a schedule and is commonly used to avoid trading on nonpublic information; sales under such plans are often routine and do not necessarily signal a change in the insider’s view of the company. Retail investors should treat confirmed purchases as stronger indicators of insider confidence than routine plan-based sales.