Accepted (ET)
6:30 PM
Sep 24, 2026
Filed
Sep 24, 2026
Documents
1
Size
4.8 KB
Summary
Apple (AAPL) SVP Jennifer Newstead Sells 2,399 Shares
What Happened
Jennifer Newstead, Senior Vice President, General Counsel & Government Affairs at Apple, reported an open-market sale of 2,399 shares on September 22, 2026. The shares were sold at $340.06 each for aggregate proceeds of approximately $815,804. This was a sale (disposition), not a purchase; sales by insiders are often routine and not necessarily a signal of company prospects.
Key Details
- Transaction date: 2026-09-22
- Transaction type: Open market sale (Code S)
- Price per share: $340.06
- Shares sold: 2,399
- Gross proceeds: $815,804
- Shares owned after transaction: Not disclosed in the provided filing excerpt
- Footnote: Transaction was made pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on May 5, 2026 (10b5-1 plans specify pre-set trades)
- Filing date: 2026-09-24 — filing appears timely (Form 4 is generally required within two business days)
Context
A 10b5-1 plan indicates the sale was executed under a pre-established trading arrangement, which can limit the extent to which the transaction reflects the insider’s current view of the company. For retail investors, purchases generally carry more informational weight than routine sales; this filing documents a disposition of shares rather than an acquisition.