|4Jul 5, 11:32 AM ET

TRAFFIX INC 4

4 · TRAFFIX INC · Filed Jul 5, 2007

Insider Transaction Report

Form 4
Period: 2007-07-02
SCHWARTZ JEFFREY L
DirectorChairman and CEO10% Owner
Transactions
  • Sale

    Common Stock

    2007-07-02$5.41/sh5,000$27,0731,581,885 total
  • Sale

    Common Stock

    2007-07-03$5.45/sh5,000$27,2401,576,885 total
Holdings
  • Options

    Exercise: $5.44Exp: 2016-03-10Common Stock (60,000 underlying)
    60,000
  • Options

    Exercise: $6.75Exp: 2010-03-08Common Stock (100,000 underlying)
    100,000
  • Options

    Exercise: $2.31Exp: 2011-04-09Common Stock (50,000 underlying)
    50,000
  • Options

    Exercise: $5.90Exp: 2014-09-30Common Stock (75,000 underlying)
    75,000
  • Options

    Exercise: $5.70Exp: 2011-11-30Common Stock (105,000 underlying)
    105,000
Footnotes (2)
  • [F1](1)The sales reported hereby were made under a Rule 10b5-1 Selling Plan (the "Plan"), pursuant to which the Filer will be selling up to 300,000 shares of the Registrant's common stock, which sales, according to the Plan, are estimated to be completed over a period ending February 9, 2008 (subject to certain selling limitations contained in the Plan). The Plan provides that, in any event, no sales will be made later than March 31, 2008.
  • [F2](2)These options are fully exercisable.

Documents

1 file
  • 4
    v080242_ex.xmlPrimary