VALASSIS COMMUNICATIONS INC·4

Mar 11, 8:22 PM ET

HOGG WILLIAM F JR 4

4 · VALASSIS COMMUNICATIONS INC · Filed Mar 11, 2010

Insider Transaction Report

Form 4
Period: 2010-03-09
HOGG WILLIAM F JR
EVP Manufacturing
Transactions
  • Exercise/Conversion

    Employee Stock Option (Right to Buy)

    2010-03-0943,7500 total
    Exercise: $25.71From: 2008-04-01Exp: 2010-04-01Common Stock (43,750 underlying)
  • Exercise/Conversion

    Common Stock

    2010-03-09$25.71/sh+43,750$1,124,81358,240 total
  • Sale

    Common Stock

    2010-03-09$28.48/sh43,750$1,246,10514,490 total
Holdings
  • Common Stock

    (indirect: Valassis Employees' Retirement Savings Plan)
    3,737
Footnotes (2)
  • [F1]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $28.23 to $28.74, inclusive. The reporting person undertakes to provide upon request by the SEC staff, the issuer or any security holder of the issuer full information regarding the number of shares sold at each price within the range.
  • [F2]Represents number of securities beneficially owned as of March 9, 2010.

Documents

1 file
  • 4
    rrd269436.xmlPrimary

    MARCH 9, 2010 OPTION EXERCISE