Maas Kym 4

What Happened
Kym Maas, President, LE Consumer & Chief Commercial Officer of Lands' End (LE), received 11,791 shares upon vesting of performance-based restricted stock units (RSUs) on March 5, 2026. The RSUs were issued at $0 cost to Maas; the vested shares had an implied market value of roughly $191,486 (11,791 × $16.24). To satisfy tax withholding obligations, the company withheld 4,398 of those shares (disposed at $16.24 per share), valued at about $71,424. The remaining net shares retained by Maas from this vesting were 7,393 (approx. $120,062).

Key Details

• Transaction date: 2026-03-05; Form filed: 2026-03-09 (filed within required reporting window).
• Award: 11,791 shares acquired (code A) at $0.00 — performance-based RSUs originally awarded June 14, 2023 (footnote F1).
• Tax withholding: 4,398 shares withheld by issuer to cover tax obligation (code F), withheld at $16.24 per share for a withholding value of $71,424 (footnote F2). This is issuer withholding, not an open-market sale.
• Shares owned after transaction: not specified in the provided filing details.
• No 10b5-1 plan, gift, or open-market sale indicated.

Context
This was a vesting of performance-based RSUs, not an option exercise or open-market sale. The withholding of shares to cover taxes is a routine administrative step and does not by itself indicate a deliberate market sale of shares by the insider. For retail investors, awards and vesting show executive compensation realization but should be interpreted separately from purchases (which are often considered more bullish).