PEACOCK DAVID A 4

What Happened

David A. Peacock, CEO of Advantage Solutions Inc. (ADV), made two open-market purchases of company stock: 800 shares on May 18, 2026 at $34.60 per share ($27,680) and 800 shares on May 19, 2026 at $34.60 per share ($27,680), for a combined 1,600 shares totaling $55,360. These were purchases (insider buys), which are generally considered a more informative signal than routine sales but do not by themselves prove intent or future performance.

Key Details

• Transaction dates and prices:
  • 2026-05-18: 800 shares at $34.60 ($27,680)
  • 2026-05-19: 800 shares at $34.60 ($27,680)
• Total acquired: 1,600 shares for $55,360.
• Transaction type/code: Open-market purchase (Form 4 code P).
• Filing date: Report filed on 2026-05-20 (appears timely relative to the trade dates).
• Shares owned after transaction: Not disclosed in the provided summary of the filing; see the SEC Form 4 for exact post-transaction holdings.
• No footnotes or 10b5-1 plan, tax withholding, or gift language were indicated in the provided details.

Context

• Insider purchases are often watched by retail investors as a potential sign of confidence by management, but the dollar amount here is modest ($55K total) and should be weighed with other factors (company fundamentals, larger insider activity, and market conditions).
• This report describes straightforward open-market buys; no options exercises, gifts, or sales were reported in the provided transactions.