BOSTON BEER CO INC 8-K

What Happened
Boston Beer Company, Inc. (SAM) filed a Form 8-K on July 23, 2026 to disclose financial information for the second quarter of 2026 via an earnings release (attached as Exhibit 99). The company furnished — but did not “file” — the earnings release under Item 2.02 (Results of Operations and Financial Condition). The report is signed by Chief Financial Officer Diego Reynoso.

Key Details

• Filing date: July 23, 2026.
• Period covered: second quarter of 2026 (Q2 2026) — financial results disclosed in an earnings release (Exhibit 99).
• Regulatory note: the earnings release is furnished, not filed, and therefore not subject to Section 18 liabilities or automatically incorporated by reference.
• Administrative item: the filing includes the Inline XBRL cover page interactive data file (104) and is signed by CFO Diego Reynoso.

Why It Matters
The 8-K announces Boston Beer’s quarterly results and is the primary source for current revenue, earnings, and other performance metrics for Q2 2026 — key inputs for investors assessing the company’s near-term performance. Investors should read the attached Exhibit 99 (the earnings release) for the specific numbers, any management commentary or guidance, and compare them to prior periods and expectations. Note the company’s legal disclosure that the release was furnished (not filed), which affects formal incorporation and certain liability provisions under the securities laws.