Mission Produce (AVO) 10% Owner Luis Gonzalez Sells Shares

What Happened

Luis A. Gonzalez (reported as a 10% owner and a director) sold a total of 201,176 shares of Mission Produce (ticker: AVO) in open‑market dispositions across three days in September 2024. The breakdown:

• 2024-09-18: 61,408 shares at an average weighted price $13.32 — proceeds $817,691 (sales executed across multiple prices; range reported $13.25–$13.405)
• 2024-09-19: 72,424 shares at an average weighted price $13.53 — proceeds $979,962 (range reported $13.50–$13.59)
• 2024-09-20: 67,344 shares at an average weighted price $13.53 — proceeds $910,935 (range reported $13.50–$13.57)
  Total proceeds across the three dates: approximately $2,708,588. These were sales (dispositions), not purchases.

Key Details

• Transaction dates: Sept 18–20, 2024 (open market / dispositions).
• Reported average prices and ranges: see per‑day details above (Form reports weighted averages and notes multiple execution prices).
• Shares sold total: 201,176; total reported proceeds ≈ $2.71M.
• Holdings after transaction: the Form 4 notes that reported post‑transaction holdings differ from current holdings (see footnote F5); a specific post‑transaction share total was not provided here.
• Notable footnotes: reporting person will provide full per‑trade price/quantity detail on request (F1/F3/F4); Gonzalez and Rosario Del Pilar Vallejos Hinojosa share power to vote/ dispose of certain entity‑held shares and have shared pecuniary interests in several Panama entities (F2, F7); earlier Form 4 corrections for May 13, 2024 sales are noted (F6).
• Filing timeliness: The Form 4 was filed on 2026-08-04 for transactions dated Sept 2024 — the filing is late (delayed disclosure).

Context

• These were open‑market sales by a significant shareholder/director, not an option exercise or award. Sales by large holders can be routine (liquidity, diversification, estate planning) and do not by themselves indicate company performance; delayed filing reduces the immediacy of disclosure for investors.
• Because the filing notes shared voting/disposal power and differing pecuniary interests for some entity‑held shares, some reported authority over shares may be indirect.