Home/Filings/4/0001209191-21-023004
4//SEC Filing

Martinez Lance 4

Accession 0001209191-21-023004

CIK 0001818383other

Filed

Mar 24, 8:00 PM ET

Accepted

Mar 25, 4:25 PM ET

Size

10.0 KB

Accession

0001209191-21-023004

Insider Transaction Report

Form 4
Period: 2021-03-23
Martinez Lance
GENERAL COUNSEL AND SECRETARY
Transactions
  • Conversion

    Class A Common Stock

    2021-03-23+26,33836,547 total
  • Sale

    Class A Common Stock

    2021-03-23$44.62/sh26,338$1,175,20210,209 total
  • Conversion

    Class B-1 Units of QL Holdings LLC and Class B Common Stock

    2021-03-2326,338124,202 total
    Class A Common Stock (26,338 underlying)
Footnotes (4)
  • [F1]On March 23, 2021, MediaAlpha, Inc. (the "Issuer") closed a secondary offering of its shares of Class A common stock, par value $0.01 per share (the "Class A Common Stock"). The Issuer did not offer any of its common stock in the offering and did not receive any proceeds from the offering.
  • [F2]On March 23, 2021, Mr. Martinez exchanged 26,338 Class B-1 Units of QL Holdings LLC (the "Class B-1 Units"), along with 26,338 shares of Class B Common Stock (the "Class B Common Stock"), for shares of Class A Common Stock on a one-for-one basis.
  • [F3]This amount represents the $46.00 secondary public offering price per share of Class A Common Stock, less the underwriting discount of $1.38 per share.
  • [F4]Pursuant to the Exchange Agreement, dated October 27, 2020, among the Issuer, QL Holdings LLC ("QLH"), Guilford Holdings, Inc. and the Class B-1 members of QLH, each Class B-1 Unit, together with one share of Class B Common Stock, is exchangeable for one share of Class A Common Stock, subject to vesting conditions set forth in separate agreements. Pursuant to Mr. Martinez's award agreements, 25% of the equity granted will vest on the first anniversary of the vesting commencement date set forth in each agreement, and the remaining 75% of the equity will vest ratably each month over the following 36 months.

Issuer

MediaAlpha, Inc.

CIK 0001818383

Entity typeother

Related Parties

1
  • filerCIK 0001829670

Filing Metadata

Form type
4
Filed
Mar 24, 8:00 PM ET
Accepted
Mar 25, 4:25 PM ET
Size
10.0 KB