Home/Filings/4/0001209191-21-023019
4//SEC Filing

Topjian Serge 4

Accession 0001209191-21-023019

CIK 0001818383other

Filed

Mar 24, 8:00 PM ET

Accepted

Mar 25, 4:36 PM ET

Size

9.7 KB

Accession

0001209191-21-023019

Insider Transaction Report

Form 4
Period: 2021-03-23
Topjian Serge
VICE PRESIDENT, MEDIA BUYING
Transactions
  • Conversion

    Class B-1 Units of QL Holdings LLC and Class B Common Stock

    2021-03-2329,882140,910 total
    Class A Common Stock (29,882 underlying)
  • Sale

    Class A Common Stock

    2021-03-23$44.62/sh29,882$1,333,3357,657 total
  • Conversion

    Class A Common Stock

    2021-03-23+29,88237,539 total
Footnotes (4)
  • [F1]On March 23, 2021, MediaAlpha, Inc. (the "Issuer") closed a secondary offering of its shares of Class A common stock, par value $0.01 per share (the "Class A Common Stock"). The Issuer did not offer any of its common stock in the offering and did not receive any proceeds from the offering.
  • [F2]On March 23, 2021, Mr. Topijan exchanged 29,882 Class B-1 Units of QL Holdings LLC (the "Class B-1 Units"), along with 29,882 shares of Class B Common Stock (the "Class B Common Stock"), for shares of Class A Common Stock on a one-for-one basis.
  • [F3]This amount represents the $46.00 secondary public offering price per share of Class A Common Stock, less the underwriting discount of $1.38 per share.
  • [F4]Pursuant to the Exchange Agreement, dated October 27, 2020, among the Issuer, QL Holdings LLC ("QLH"), Guilford Holdings, Inc. and the Class B-1 members of QLH, each Class B-1 Unit, together with one share of Class B Common Stock, is exchangeable for one share of Class A Common Stock.

Issuer

MediaAlpha, Inc.

CIK 0001818383

Entity typeother

Related Parties

1
  • filerCIK 0001829887

Filing Metadata

Form type
4
Filed
Mar 24, 8:00 PM ET
Accepted
Mar 25, 4:36 PM ET
Size
9.7 KB