Topjian Serge 4
4 · MediaAlpha, Inc. · Filed Mar 25, 2021
Insider Transaction Report
Form 4
Topjian Serge
VICE PRESIDENT, MEDIA BUYING
Transactions
- Conversion
Class B-1 Units of QL Holdings LLC and Class B Common Stock
2021-03-23−29,882→ 140,910 total→ Class A Common Stock (29,882 underlying) - Sale
Class A Common Stock
2021-03-23$44.62/sh−29,882$1,333,335→ 7,657 total - Conversion
Class A Common Stock
2021-03-23+29,882→ 37,539 total
Footnotes (4)
- [F1]On March 23, 2021, MediaAlpha, Inc. (the "Issuer") closed a secondary offering of its shares of Class A common stock, par value $0.01 per share (the "Class A Common Stock"). The Issuer did not offer any of its common stock in the offering and did not receive any proceeds from the offering.
- [F2]On March 23, 2021, Mr. Topijan exchanged 29,882 Class B-1 Units of QL Holdings LLC (the "Class B-1 Units"), along with 29,882 shares of Class B Common Stock (the "Class B Common Stock"), for shares of Class A Common Stock on a one-for-one basis.
- [F3]This amount represents the $46.00 secondary public offering price per share of Class A Common Stock, less the underwriting discount of $1.38 per share.
- [F4]Pursuant to the Exchange Agreement, dated October 27, 2020, among the Issuer, QL Holdings LLC ("QLH"), Guilford Holdings, Inc. and the Class B-1 members of QLH, each Class B-1 Unit, together with one share of Class B Common Stock, is exchangeable for one share of Class A Common Stock.