Paley Eric B 4
4 · Trade Desk, Inc. · Filed Mar 3, 2022
Insider Transaction Report
Form 4
Paley Eric B
Director10% Owner
Transactions
- Sale
Class A Common Stock
2022-03-01$82.24/sh−3,456$284,221→ 51,812 total(indirect: See Footnote) - Sale
Class A Common Stock
2022-03-01$85.05/sh−895$76,120→ 47,910 total(indirect: See Footnote) - Sale
Class A Common Stock
2022-03-01$85.48/sh−633$54,109→ 109,230 total - Sale
Class A Common Stock
2022-03-01$83.09/sh−1,618$134,440→ 50,194 total(indirect: See Footnote) - Sale
Class A Common Stock
2022-03-01$84.18/sh−1,389$116,926→ 48,805 total(indirect: See Footnote) - Sale
Class A Common Stock
2022-03-01$84.13/sh−1,899$159,763→ 109,863 total - Sale
Class A Common Stock
2022-03-01$82.09/sh−2,319$190,367→ 114,411 total - Sale
Class A Common Stock
2022-03-01$82.84/sh−2,649$219,443→ 111,762 total - Sale
Class A Common Stock
2022-03-01$86.07/sh−142$12,222→ 47,768 total(indirect: See Footnote)
Holdings
- 43,920(indirect: See Footnote)
Class A Common Stock
Footnotes (11)
- [F1]The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.
- [F10]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.82 to $85.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F11]The reported securities are owned directly by the Eric Paley 2015 Remainder Trust - GST Exempt Share (the "2015 Remainder Trust-Exempt").
- [F2]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.44 to $82.38, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F3]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $82.43 to $83.36, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F4]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $83.55 to $84.54, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F5]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $85.13 to $86.07, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F6]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.62 to $82.62, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F7]The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the "2015 Remainder Trust").
- [F8]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $82.74 to $83.58, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
- [F9]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $83.80 to $84.63, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.