InnoHold, LLC 4
4 · Purple Innovation, Inc. · Filed Dec 19, 2019
Insider Transaction Report
Form 4
InnoHold, LLC
10% Owner
Transactions
- Conversion
Class B Common Stock
2019-12-17−1,500,000→ 30,058,701 total→ Class A Common Stock (1,500,000 underlying) - Conversion
Class A Common Stock
2019-12-17+1,500,000→ 1,500,000 total - Sale
Class A Common Stock
2019-12-17$7.00/sh−1,500,000$10,500,000→ 0 total
Footnotes (3)
- [F1]On December 17, 2019, InnoHold, LLC ("InnoHold"), converted 1,500,000 shares of Class B Common Stock (together with a corresponding number of Class B Units of Purple Innovation LLC) for 1,500,000 shares of Class A Common Stock, in the manner described under the heading "Exchange Agreement" in the Issuer's current report on Form 8-K filed February 8, 2018, as amended.
- [F2]On December 17, 2019, in an underwritten offering of the Issuer's Class A Common Stock by certain selling stockholders, InnoHold sold an aggregate amount of 1,500,000 shares of Class A Common Stock for a price per share of $7.00. Such price per share does not reflect underwriter discounts or fees.
- [F3]The shares of Class B Common Stock are convertible at any time (together with a corresponding number of Class B Units of Purple Innovation LLC) for shares of the Issuer's Class A Common Stock, par value $0.0001 per share, as described under the heading "Exchange Agreement" in the Issuer's current report on Form 8-K filed February 8, 2018, as amended.