Purple Innovation, Inc.·4

Apr 2, 4:00 PM ET

Ulrich George Turner 4

4 · Purple Innovation, Inc. · Filed Apr 2, 2025

Insider Transaction Report

Form 4
Period: 2025-03-31
Ulrich George Turner
Principal Accounting Officer
Transactions
  • Exercise/Conversion

    Class A Common Stock

    2025-03-31+6,57630,388 total
  • Tax Payment

    Class A Common Stock

    2025-03-31$0.76/sh2,249$1,70728,139 total
  • Exercise/Conversion

    Restricted Stock Units

    2025-03-316,57613,152 total
    Class A Common Stock (6,576 underlying)
Footnotes (2)
  • [F1]Restricted Stock Units convert into Class A Common Stock on a one-for-one basis.
  • [F2]Each Restricted Stock Unit represents a contingent right to receive one share of Purple Innovation, Inc. Class A Common Stock. The Restricted Stock Units vest in three equal annual installments; one-third on March 31, 2025; one-half of the remainder on March 31, 2026; and the balance on March 31, 2027 (the "Vesting Period"). Fractional numbers will be rounded down to the nearest whole number.

Documents

2 files