SpringBig Holdings Appoints Former CEO Jeffrey Harris to Board

What Happened

• SpringBig Holdings, Inc. (SBIG) filed an 8-K disclosing that on July 26, 2026 the Board appointed Jeffrey Harris to fill a vacancy and serve as a Class II director, effective immediately.
• Mr. Harris, age 62, previously founded SpringBig and served as its CEO until resigning on March 31, 2025; he currently serves as CEO of InteQ (formerly SHC Direct LLC), a customer relationship marketing firm he founded in 1997.

Key Details

• Appointment date: July 26, 2026 (effective immediately).
• Board class/term: Mr. Harris will serve as a Class II director with a term expiring at the next annual meeting where Class II directors are elected.
• Committee status: He has not been appointed to any Board committees.
• No arrangements: The filing states there are no arrangements or understandings with other persons regarding his selection.

Why It Matters

• The appointment restores a board seat with a director who has prior leadership and founder-level experience at SpringBig, which could influence strategic oversight and continuity.
• Investors should note the short remaining term (until the next Class II director election) and the absence of committee assignments or disclosed compensation; any material changes (e.g., committee roles, compensation, or election outcomes) would likely be reported in future filings.