McDonald Kirk P 4

What Happened
Kirk P. McDonald, a director of Ziff Davis, Inc. (ZD), sold a total of 1,075 shares in open-market transactions on June 8, 2026. The sales were: 975 shares at $46.65 each ($45,484) and 100 shares at $46.66 each ($4,666), totaling roughly $50,150. This was a sale (not a purchase or option exercise), which is often routine insider selling rather than a direct bullish signal.

Key Details

• Transaction date: 2026-06-08 (both trades)
• Prices and amounts: 975 shares @ $46.65 ($45,484); 100 shares @ $46.66 ($4,666) — total ≈ $50,150
• Transaction type: Sale (open market/private sale as reported)
• Shares owned after transaction: Not specified in the filing summary provided
• Footnotes/plan: No 10b5-1 plan, tax-withholding, or other special footnotes indicated in the provided transaction data
• Timeliness: Filing date matches the report period (filed 2026-06-08), so appears timely

Context
Insider sales can be for many reasons (diversification, personal liquidity, planned sales) and do not necessarily indicate a change in outlook on the company. Because this filing reports routine open-market sales by a director and not a purchase, it should be treated as informational rather than a buy signal.