LOVELAND CURTIS A 4

What Happened

• Curtis A. Loveland, Assistant Secretary and a director of Rocky Brands, Inc. (RCKY), was granted/acquired 472 shares on July 1, 2026. The transaction is reported as an award/grant (code A) with an acquisition price of $0.00 listed in the Form 4.

Key Details

• Transaction date: 2026-07-01; reported on Form 4 filed 2026-07-02 (timely filing).
• Price: $0.00 per share (award/grant), total out-of-pocket cost to insider listed as $0.
• Shares owned after the transaction: not specified in the provided filing excerpt.
• Footnotes/plan details: none disclosed in the excerpt (type of award—e.g., RSUs or restricted stock—and vesting/tax withholding not specified).
• Timeliness: Filing appears timely (filed the next day), so no late-filing flag noted.

Context

• Code A indicates a grant or award of shares, typically part of compensation (restricted stock or RSUs) rather than an open-market purchase or sale. Such awards are common for officers/directors and reflect compensation, not necessarily a market-confidence signal. The filing does not indicate any immediate sale or cashless exercise related to these shares.