EISENMAN ELAINE J 4

What Happened

• Elaine J. Eisenman, a director of Designer Brands, was granted 2,551 stock units (derivative award) on 2026-07-08. The units were awarded at $0.00 per unit (no cash exchanged) and are reported as an "A" (award/grant) transaction. This is a compensation award rather than a purchase or sale and is generally considered routine director pay.

Key Details

• Transaction date: 2026-07-08; Form filed 2026-07-10 (timely filing).
• Award: 2,551 stock units at $0.00 (derivative units, not an open-market purchase).
• Total value: $0 reported for the grant (units convert to shares later).
• Shares owned after transaction: not specified in the provided filing details.
• Footnotes of note:
  • Each stock unit equals a contingent right to one share (F1).
  • Units include accrued dividend equivalent rights (F2, F4).
  • Units vest on grant but will convert to actual Class A shares only upon the insider’s termination of Board service (F3).
• Transaction code: A (award/grant). Not a sale (S) or purchase (P).

Context

• These are derivative “stock units” awarded as director compensation; they do not represent immediate tradable shares. The units vest now but will be converted to actual shares only when Eisenman leaves the Board, so this award does not reflect an immediate market buy or sell. Such awards are common for non-employee directors and are primarily compensation rather than a directional insider investment signal.