Etsy Director Frederick R. Wilson Sells Shares

What Happened

• Frederick R. Wilson, a director of Etsy, sold a total of 20,000 shares in two open-market transactions on September 1, 2026, for combined proceeds of $1,637,109. The filings report 4,501 shares sold at a weighted-average price of $81.22 (range $80.61–$81.60) for $365,571, and 15,499 shares sold at a weighted-average price of $82.04 (range $81.61–$82.48) for $1,271,538. These were sales (not purchases), which are commonly routine dispositions.

Key Details

• Transaction dates: September 1, 2026 (filed September 3, 2026)
• Trades: 4,501 shares @ $81.22 (weighted avg; range $80.61–$81.60) and 15,499 shares @ $82.04 (weighted avg; range $81.61–$82.48)
• Total proceeds: $1,637,109
• Post-transaction holdings: Not specified in the filing
• Footnotes: Sales were made pursuant to a Rule 10b5-1 trading plan adopted Feb 20, 2026. The reported prices are weighted averages; the filing offers to provide per-price breakdowns on request.
• Filing timeliness: Filed Sept 3, 2026 — appears to be within the Form 4 reporting window (Form 4 is generally due within two business days of the transaction).

Context

• Trades were executed under a pre-established 10b5-1 plan, which typically authorizes automatic trades according to a preset schedule or formula and may indicate routine disposition rather than a real-time view on the company.