Bread Financial Holdings, Inc.: director John C Gerspach received 704 shares

What happened

• The filing reports that John C Gerspach, a director, received a grant of 704 shares represented by restricted stock units on Oct 15, 2026 (transaction code A). Price per share is reported as N/A. The RSUs vest on Oct 15, 2027. The Form 4 was filed Oct 19, 2026.

Key details

• Transaction date: Oct 15, 2026; transaction type: award/grant of 704 restricted stock units; price: N/A; SEC code: A.
• Shares owned after the transaction: 50,278 total securities beneficially owned, consisting of 22,905 unrestricted shares and 27,373 unvested restricted stock units (this total includes the new grant of 704 RSUs).
• Footnotes: F1 — the 704 shares are restricted stock units that vest on Oct 15, 2027; F2 — detailed breakdown of prior unvested RSUs and unrestricted shares; F3 — some shares are held by the Gerspach 2020 GST Exempt Trust, for which the reporting person’s spouse is trustee.
• Form filed Oct 19, 2026.

Why it may matter

• This was an equity award (restricted stock units), not a market purchase or sale. The RSUs vest on Oct 15, 2027 and are unvested until then.
• A filing does not show why the insider traded or why the company acted.