4//SEC Filing
Bromme Michael 4
Accession 0001365303-11-000010
CIK 0001400400other
Filed
Feb 15, 7:00 PM ET
Accepted
Feb 16, 7:17 PM ET
Size
24.6 KB
Accession
0001365303-11-000010
Insider Transaction Report
Form 4
DemandTec, Inc.DMAN
Bromme Michael
Sr. VP, Worldwide Sales
Transactions
- Sale
Common Stock
2011-02-16$14.00/sh−4,800$67,205→ 52,125 total - Exercise/Conversion
Common Stock
2011-02-15$8.80/sh+400$3,520→ 52,525 total - Exercise/Conversion
Incentive Stock Option (right to buy)
2011-02-14−5,000→ 0 totalExercise: $2.70Exp: 2016-03-23→ Common Stock (5,000 underlying) - Exercise/Conversion
Non-Qualified Stock Option (right to buy)
2011-02-14−9,941→ 40,059 totalExercise: $8.80Exp: 2015-06-02→ Common Stock (9,941 underlying) - Exercise/Conversion
Common Stock
2011-02-14$8.80/sh+9,941$87,481→ 62,066 total - Sale
Common Stock
2011-02-14$14.04/sh−9,941$139,572→ 52,125 total - Exercise/Conversion
Common Stock
2011-02-14$2.70/sh+5,000$13,500→ 57,125 total - Sale
Common Stock
2011-02-14$14.04/sh−5,000$70,200→ 52,125 total - Sale
Common Stock
2011-02-15$14.02/sh−400$5,606→ 52,125 total - Exercise/Conversion
Non-Qualified Stock Option (right to buy)
2011-02-15−400→ 39,659 totalExercise: $8.80Exp: 2015-06-02→ Common Stock (400 underlying) - Exercise/Conversion
Common Stock
2011-02-16$8.80/sh+4,800$42,240→ 56,925 total - Exercise/Conversion
Non-Qualified Stock Option (right to buy)
2011-02-16−4,800→ 34,859 totalExercise: $8.80Exp: 2015-06-02→ Common Stock (4,800 underlying)
Footnotes (6)
- [F1]Automatic stock option same-day sale effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on April 30, 2010.
- [F2]The sale price reported in column 4 of Table 1 represents the average sale price of the shares sold ranging from $14.00 to $14.08 per share. The reporting person will provide, upon request by the Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F3]The sale price reported in column 4 of Table 1 represents the average sale price of the shares sold ranging from $14.00 to $14.04 per share. The reporting person will provide, upon request by the Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F4]The sale price reported in column 4 of Table 1 represents the average sale price of the shares sold ranging from $14.00 to $14.03 per share. The reporting person will provide, upon request by the Commission staff, the issuer, or a security holder of the issuer, full information regarding the number of shares sold at each separate price.
- [F5]The stock option is fully vested and exercisable.
- [F6]The stock option vests and becomes exercisable with respect to 2.0833% of the option each month until June 3, 2012, subject to the reporting person's continued service.
Documents
Issuer
DemandTec, Inc.
CIK 0001400400
Entity typeother
Related Parties
1- filerCIK 0001478497
Filing Metadata
- Form type
- 4
- Filed
- Feb 15, 7:00 PM ET
- Accepted
- Feb 16, 7:17 PM ET
- Size
- 24.6 KB