4//SEC Filing
Phelps William 4
Accession 0001365303-11-000063
CIK 0001400400other
Filed
Dec 15, 7:00 PM ET
Accepted
Dec 16, 7:34 PM ET
Size
8.3 KB
Accession
0001365303-11-000063
Insider Transaction Report
Form 4
DemandTec, Inc.DMAN
Phelps William
EVP & Chief Customer Officer
Transactions
- Exercise/Conversion
Common Stock
2011-12-14$6.17/sh+3,000$18,510→ 33,000 total - Sale
Common Stock
2011-12-14$13.15/sh−3,000$39,450→ 30,000 total - Exercise/Conversion
Non-Qualified Stock Option (right to buy)
2011-12-14−3,000→ 97,000 totalExercise: $6.17Exp: 2017-04-05→ Common Stock (3,000 underlying)
Footnotes (2)
- [F1]Automatic stock option same-day sale effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on July 28, 2011.
- [F2]Option vests and becomes exercisable as to 12.5% of the shares subject to the option on October 6, 2010 and as to 1/48 of the shares monthly thereafter over the remaining 42 months.
Documents
Issuer
DemandTec, Inc.
CIK 0001400400
Entity typeother
Related Parties
1- filerCIK 0001407715
Filing Metadata
- Form type
- 4
- Filed
- Dec 15, 7:00 PM ET
- Accepted
- Dec 16, 7:34 PM ET
- Size
- 8.3 KB