Hoffman Allison C 4

What Happened
Allison C. Hoffman, General Counsel and Secretary of Phreesia, reported a sale of 6,176 shares of Phreesia common stock on March 23, 2026. The shares were disposed at $11.97 per share for total proceeds of approximately $73,927. This was a sale (S), which is commonly routine insider selling rather than a purchase signal.

Key Details

• Transaction date: March 23, 2026; Filing date (Form 4): March 25, 2026 (filed timely).
• Price per share: $11.97; Shares sold: 6,176; Total proceeds: ~$73,927.
• Footnote: Transaction effected pursuant to a Rule 10b5-1 trading plan adopted December 19, 2025 (pre‑planned sale).
• Shares owned after transaction: Not disclosed in the provided filing excerpt.
• Transaction type: Reported as an open-market or private sale (code S).

Context
Sales executed under a 10b5-1 plan are pre-arranged trading programs that allow insiders to sell shares at scheduled times and are generally considered routine; they do not necessarily reflect the insider’s current view on the company. No options were exercised and no awards or gifts were involved in this filing.