UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): March 1823, 2026

Rush Enterprises, Inc.

(Exact name of registrant as specified in its charter)

Texas (State or other jurisdiction of incorporation)	0-20797 (Commission File Number)	74-1733016 (IRS Employer Identification No.)

555 IH-35 South, Suite 500 New Braunfels, Texas (Address of principal executive offices)		78130 (Zip Code)

Registrant’s telephone number, including area code: (830) 302-5200

Not Applicable

(Former name or former address, if changed since last report.)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

☐	Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐	Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐	Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐	Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

Title of each class	Trading Symbol(s)	Name of each exchange on which registered
Class A Common Stock, $0.01 par value	RUSHA	NASDAQ Global Select Market
Class A Common Stock, par value $0.01 per share	RUSHA	Nasdaq Global Select Market
Class B Common Stock, $0.01 par value	RUSHB	NASDAQ Global Select Market
Class B Common Stock, par value $0.01 per share	RUSHB	Nasdaq Global Select Market

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 or Rule 12b-2 of the Securities Exchange Act of 1934.

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Item 5.02 Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.

(bc) On March 1823, 2026, ~~Jason~~the ~~Wilder~~Board ~~notified~~of Directors (the “Board”) of Rush Enterprises, Inc. (the “Company”) ofappointed ~~his~~Jody ~~decision~~Pollard to ~~resign~~serve ~~from his position~~ as Chief Operating Officer (“COO”) of the Company, ineffective ~~order~~immediately. toMr. ~~pursue~~Pollard, ~~other~~age ~~opportunities.~~49, ~~Mr.~~previously ~~Wilder~~served as the Company’s ~~resignation~~Senior ~~was~~Vice ~~not~~President ~~the~~– ~~result~~Truck ofand ~~any~~Aftermarket ~~disagreement~~Sales ~~regarding~~from ~~any~~March ~~matter~~2021 ~~relating~~until his promotion to ~~the~~COO. ~~Company’s~~From ~~operations,~~March ~~policies~~2017 orto ~~practices~~March 2021, Mr. ~~Michael~~Pollard Jserved as Senior Vice President – Operations. ~~McRoberts,~~Mr. Pollard joined the Company’s ~~former~~in ~~COO~~1999 and ~~current~~served ~~Senior~~in ~~Advisor~~multiple ~~and~~roles aof ~~member~~increasing ofresponsibility ~~the~~until ~~Board~~eventually ofbeing ~~Directors~~promoted ~~(the~~to ~~“Board”)~~Regional General Manager of ~~the~~North ~~Company,~~Texas ~~will~~and ~~assist~~Oklahoma, ~~with~~a ~~certain~~position ofhe ~~the~~held ~~duties~~from ~~and~~2010 ~~responsibilities~~until ~~associated~~his ~~with~~promotion ~~the~~to ~~COO~~Senior ~~role~~Vice ~~and will~~President ~~also~~– ~~provide~~Operations ~~support~~in ~~during~~March ~~the~~2017. ~~transition~~Mr. ~~once~~Pollard has a ~~new~~Bachelor ~~COO~~of ~~has~~Science ~~been~~in ~~appointed~~Agriculture byLeadership ~~the~~and ~~Board~~Development from Texas A&M University.

The Compensation and Human Capital Committee (the “Compensation Committee”) of the Board plans to review and evaluate potential changes to Mr. Pollard’s compensation arrangements in light of his new role and increased responsibilities related thereto. Any changes to his compensation will be subject to final determination and approval by the Compensation Committee.

There are no family relationships between Mr. Pollard and any Company director or executive officer, and no arrangements or understandings between Mr. Pollard and any other person pursuant to which he was selected as COO. Mr. Pollard is not a party to any current or proposed transaction with the Company for which disclosure is required under Item 404(a) of Regulation S-K.

Item 7.01 Regulation FD Disclosure.

~~From~~On ~~time~~March to23, ~~time~~2026, ~~senior management of~~ the Company ~~meets~~issued ~~with~~a ~~current~~press ~~and~~release ~~potential~~announcing ~~investors~~the ~~and~~appointment ~~business~~of ~~analysts~~Mr. ~~The~~Pollard as COO of the Company. ~~intends~~A tocopy ~~use~~of the ~~presentation~~press release is furnished as Exhibit 99.1 tohereto. ~~this~~This ~~Current~~information ~~Report~~shall onnot ~~Form~~be ~~8-K~~deemed ~~and~~“filed” ~~incorporated~~for ~~into~~purposes ~~this~~of ~~Item~~Section ~~7.01~~18 byof ~~reference (~~the ~~“Investor~~Securities ~~Presentation”),~~Exchange atAct ~~these meetings over the next couple~~ of ~~months.~~1934, ~~The~~as ~~Company~~amended, ~~intends~~and tois ~~post~~not ~~the~~incorporated ~~Investor~~by ~~Presentation~~reference ininto ~~the~~any ~~“Investor~~filing ~~Relations” section~~ of ~~its~~the ~~website~~Company atwhether ~~www.rushenterprises.com.~~made ~~The~~before ~~Company~~or ~~reserves~~after the ~~right~~date tohereof, ~~discontinue~~regardless ~~the availability~~ of ~~the~~any ~~Investor~~general ~~Presentation~~incorporation atlanguage ~~any~~in ~~time~~such filing.

The information furnished in this Item 7.01, including Exhibit 99.1, shall not be deemed to be “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section, unless the Company specifically states that the information is to be considered “filed” under the Exchange Act or incorporates it by reference into a filing under the Exchange Act or the Securities Act of 1933, as amended.

Item 9.01 Financial Statements and Exhibits.

(d) Exhibits.

~~99.1~~Exhibit ~~Rush Enterprises, Inc~~No. ~~Investor Presentation~~ Description

99.1	Rush Enterprises, Inc. press release dated March 23, 2026.

104	Cover Page Interactive Data File (formatted in Inline XBRL).

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	RUSH ENTERPRISES, INC.
Dated: March 19, 2026	By:	/s/ Michael Goldstone
Dated: March 23, 2026	By:	/s/ Michael Goldstone
	Michael Goldstone Senior Vice President, General Counsel and Corporate Secretary
		Senior Vice President, General Counsel
		and Corporate Secretary

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