$CREX·8-K

CREATIVE REALITIES, INC. · Jun 29, 6:08 AM ET

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CREATIVE REALITIES, INC. 8-K

Research Summary

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Updated

Creative Realities Begins Public Offering; Provides Preliminary Q2 Results

What Happened
Creative Realities, Inc. (CREX) on June 29, 2026 issued a press release announcing the commencement of a public underwritten offering of its common stock (par value $0.01) and pre‑funded warrants. The company also disclosed preliminary, unaudited financial estimates for the quarter ended June 30, 2026, in the same filing.

Key Details

  • Preliminary Q2 2026 revenue estimated between $21.0 million and $23.0 million (unaudited; estimates as of June 23, 2026).
  • Preliminary Adjusted EBITDA estimated between $2.0 million and $2.2 million, implying an Adjusted EBITDA margin of about 10.0%.
  • The financial estimates are preliminary, unaudited, subject to quarter‑end closing procedures and possible material adjustment; Grant Thornton LLP and PwC have not audited or reviewed these estimates.
  • Adjusted EBITDA is a non‑GAAP measure; the company did not provide a reconciliation to the nearest GAAP measure in reliance on Regulation S‑K rules. The press release is filed as Exhibit 99.1 to the 8‑K.

Why It Matters

  • The offering announcement signals the company is seeking capital, which could affect share count and investor dilution depending on the size and terms of the deal.
  • Preliminary Q2 figures suggest positive operating results (estimated positive Adjusted EBITDA and ~10% margin), but they are unaudited and may change when final results are released.
  • Investors should note the use of a non‑GAAP metric (Adjusted EBITDA) without reconciliation and the filing’s forward‑looking caution — actual results may differ and risks (including integration of recently acquired businesses) are noted in the company’s SEC filings.

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