Digital Brands Group Announces Turnaround; Positive Cash Flow Expected

What Happened

• On August 12, 2026 (furnished on Form 8‑K August 13, 2026), Digital Brands Group, Inc. announced a "major financial turnaround" and said it expects to be cash-flow positive starting September (2026). The company attributed the improvement primarily to strength in its collegiate program. The press release was furnished as Exhibit 99.1 under Item 7.01 (Regulation FD Disclosure).

Key Details

• Press release date: August 12, 2026; Form 8‑K filed August 13, 2026.
• Company guidance: forecasts positive cash flow beginning September (2026).
• Primary driver cited: the company’s collegiate program.
• Disclosure type: Regulation FD press release furnished as Exhibit 99.1.

Why It Matters

• A move to positive cash flow is a material operational milestone that can affect liquidity needs, reduce reliance on external financing, and influence near-term investor sentiment.
• This 8‑K provides a management update but contains no specific revenue, profit, or dollar cash-flow figures; investors should watch upcoming quarterly results and formal financial statements for verification of the forecast and its impact on earnings and revenue.