American Rebel Holdings Inc. Reports Debt Conversions and Note Exchange

What Happened

• American Rebel Holdings Inc. filed an 8-K reporting a Sept. 15, 2026 Exchange Agreement with Streeterville Capital, LLC that partitioned a $93,000 secured promissory note from an original June 26, 2025 $5,470,000 note and exchanged that partitioned note for 697,674 shares of common stock.
• The filing also discloses several unregistered conversions and issuances in mid-September 2026: the company issued 25,000 shares of Series A Super Voting Convertible Preferred Stock to President/COO Corey Lambrecht, and multiple creditors converted portions of promissory notes into common stock (see Key Details). The company furnished four marketing press releases (Sept. 9–16, 2026) under Regulation FD.

Key Details

• Note partition/exchange: Partitioned note principal $93,000 (from the original $5,470,000 note) exchanged for 697,674 common shares (Exchange Agreement dated Sept. 15, 2026; shares issued Sept. 16, 2026).
• Insider issuance: 25,000 shares of Series A Super Voting Convertible Preferred Stock issued to Corey Lambrecht (per amended employment agreement, filed as Exhibit 10.1 dated Sept. 10, 2026).
• Debt-to-equity conversions by 1800 Diagonal Lending LLC:
  • Sept. 14, 2026: ~$29,992.91 converted into 284,293 shares at $0.1055 per share.
  • Sept. 14, 2026: $25,000 converted into 308,356 shares at $0.081075 per share.
  • Sept. 15, 2026: $23,243.50 converted into 286,691 shares at $0.081075 per share.
• Silverback Capital Corporation requested 500,000 common shares “representing a payment of approximately $39.390” (as stated in the filing).

Why It Matters

• These actions convert debt into equity, reducing outstanding loan balances but increasing the company’s share count—an important source of dilution for existing shareholders.
• The issuance of 25,000 super-voting preferred shares to the company’s president/COO is a compensatory/control-related issuance that investors should note when assessing insider alignment and voting structure.
• The marketing press releases indicate active promotion of the American Rebel Light Beer brand but do not, by themselves, change reported financial results. Investors should watch subsequent filings for updated capitalization tables, any further debt restructurings, and the company’s disclosures on the impact of these conversions on outstanding shares and governance.