Richardson Julie 4

What Happened
Julie Richardson, a director of Datadog, sold 502 shares of DDOG in an open-market transaction on May 5, 2026. The shares were disposed at $150.00 each, for a total value of $75,300. This was a sale (not a purchase or award) and therefore is commonly viewed as routine liquidity rather than a bullish signal.

Key Details

• Transaction date and price: May 5, 2026 — 502 shares sold at $150.00 per share.
• Total proceeds: $75,300.
• Filing: Form 4 filed May 7, 2026 (appears to be within the standard two-business-day reporting window).
• Shares owned after transaction: Not disclosed in the reported excerpt.
• Footnote: Sale executed pursuant to a 10b5-1 trading plan dated November 7, 2025 (pre-planned sale).

Context
10b5-1 plans allow insiders to sell shares according to a pre-established schedule and are often used for routine portfolio or tax management; such sales normally carry less informational weight about the insider's view of the company than ad-hoc transactions. For retail investors, purchases typically signal more direct insider conviction than planned sales.