e.l.f. Beauty (ELF) Director Maureen C. Watson Receives 1,939 RSUs

What Happened Maureen C. Watson, a director of e.l.f. Beauty, Inc. (ELF), received a grant of 1,939 restricted stock units (RSUs) on 2026-08-20. The RSUs were reported as acquired at $0.00 (total reported value $0) — this was an equity award, not an open-market purchase. Per the filing, each RSU converts to one share of common stock upon vesting.

Key Details

• Transaction date: 2026-08-20; Form 4 filed: 2026-08-21 (timely reporting).
• Transaction type/code: Award/Grant (A).
• Shares/units granted: 1,939 RSUs; reported acquisition price: $0.00 (total $0).
• Footnotes: F1 = RSUs convert 1:1 to common shares on vesting; F2 confirms the grant includes 1,939 RSUs.
• Shares owned after transaction: not specified in the provided filing details.

Context RSU grants are a form of compensation and only become actual shares when they vest; they do not necessarily signal immediate bullish insider buying. Taxable income and share issuance typically occur at vesting. This filing documents the grant rather than a purchase or sale of existing shares.