Friedman Howard A 4
4 · Utz Brands, Inc. · Filed Mar 10, 2026
Research Summary
AI-generated summary of this filing
Utz Brands (UTZ) CEO Howard Friedman Receives RSU Award
What Happened Howard A. Friedman, CEO and Director of Utz Brands, received a grant of 132,498 restricted stock units (RSUs) on 2026-03-09. The award was granted at a $0.00 per-share price (total reported acquisition value $0) under the Utz Brands, Inc. 2020 Omnibus Equity Incentive Plan pursuant to Rule 16b-3. Each RSU represents a contingent right to one share of Class A common stock.
Key Details
- Transaction date and price: 2026-03-09, grant at $0.00 per share (award).
- Grant size: 132,498 RSUs.
- Vesting: 33.33% on 12/31/2026, 33.33% on 12/31/2027, and 33.34% on 12/31/2028, subject to continued service and plan conditions (per award agreement).
- Purpose: Described as a special grant to certain senior officers to promote leadership continuity and disciplined execution.
- Rule references: Made pursuant to Rule 16b-3 (typical for insider RSU grants); prior transfers to a revocable trust were noted as exempt under Rule 16a-13.
- Holdings: Filing notes related holdings are held in the Howard A. Friedman Revocable Trust, a 2025-1 GRAT, and a Howard Friedman Rollover IRA (per footnotes).
- Filing date: Report filed 2026-03-10 covering the 2026-03-09 grant (no late-filing flag indicated in the provided details).
Context This was an equity award (grant), not an open-market purchase or sale. RSU grants are compensation and subject to vesting and service conditions, so they do not directly signal immediate buying or selling by the insider. For retail investors, such grants are common for executives; vesting ties future ownership to ongoing employment and company performance.
Insider Transaction Report
- Award
Class A Common Stock
[F1][F2][F3][F4]2026-03-09+132,498→ 321,932 total
- 206,517(indirect: See Footnote)
Class A Common Stock
[F4][F5] - 75,246(indirect: See Footnote)
Class A Common Stock
[F6] - 6,350(indirect: See Footnote)
Class A Common Stock
[F7]
Footnotes (7)
- [F1]The shares of Utz Brands, Inc. (the "Company" or "Issuer") Class A Common Stock are subject to a restricted stock unit award under the Utz Brands, Inc. 2020 Omnibus Equity Incentive Plan (as amended, the "Plan") made pursuant to Rule 16b-3. Each restricted stock unit represents a contingent right to receive one share of the Issuer's Class A Common Stock.
- [F2]The restricted stock units vest under the following schedule: Subject to the terms of the restricted stock unit award agreement, 33.33% of the shares of Issuer's Class A Common Stock subject to the restricted stock units vest on December 31, 2026, 33.33% of the shares of Issuer's Class A Common Stock subject to the restricted stock units vest on December 31, 2027, and 33.34% of the shares of Issuer's Class A Common Stock subject to the restricted stock units vest on December 31, 2028, subject to the reporting person's Continuous Service (as defined in the Plan) to the Issuer through such dates and subject to certain conditions detailed in the Plan.
- [F3]Represents a special grant made to certain senior officers of the Company to promote leadership continuity and disciplined execution as the Company advances its long-term strategy.
- [F4]Reflects a prior transfer of 140,219 shares of Class A Common Stock from Howard A. Friedman to the Howard A. Friedman Revocable Trust u/a/d 09/24/2012 ("HAF Revocable Trust") that was exempt under Rule 16a-13.
- [F5]The securities are held by the HAF Revocable Trust.
- [F6]The securities are held by Howard A. Friedman 2025-1 GRAT dtd 06/01/2025.
- [F7]The securities are held by Howard Friedman Rollover IRA.