Playboy, Inc.·4

May 8, 8:43 PM ET

CROSSMAN MARC 4

4 · Playboy, Inc. · Filed May 8, 2026

Research Summary

AI-generated summary of this filing

Updated

Playboy (PLBY) CFO/COO Marc Crossman Sells Shares

What Happened
Marc Crossman, Playboy's Chief Financial Officer and Chief Operating Officer, sold a total of 261,677 shares in three open-market transactions between May 6–8, 2026, generating approximately $446,862 in proceeds. The disposals were reported as follows: 88,893 shares on May 6 ($1.69 weighted avg, $150,389), 90,383 shares on May 7 ($1.68 weighted avg, $152,106), and 82,401 shares on May 8 (~$1.75 weighted avg, $144,367). These were sales (routine cash proceeds), not purchases.

Key Details

  • Transaction dates and reported weighted-average prices:
    • 2026-05-06: 88,893 shares sold at $1.69 (weighted avg; range $1.64–$1.735) — $150,389
    • 2026-05-07: 90,383 shares sold at $1.68 (weighted avg; range $1.65–$1.82) — $152,106
    • 2026-05-08: 82,401 shares sold at $1.75 (weighted avg; range $1.66–$1.78) — $144,367
  • Total shares sold: 261,677; total reported proceeds: ~$446,862.
  • Shares owned after the transactions: not specified in the provided filing excerpt.
  • Footnotes: F1 states these sales were made solely to cover the reporting person's tax withholding obligations related to the settlement of restricted stock units (RSUs). F2–F4 note the reported prices are weighted averages across multiple trades and give price ranges; the filer can provide per-trade breakdowns on request.
  • Filing: Form 4 filed 2026-05-08 covering transactions May 6–8; appears to be timely (filed within required reporting window).

Context
These sales were executed to satisfy tax withholding tied to RSU settlements—a common, administrative reason for insiders to sell shares that does not necessarily indicate a change in the insider’s view of the company. For investors, purchases typically carry more informational weight than routine tax-withholding sales like these.

Insider Transaction Report

Form 4
Period: 2026-05-06
CROSSMAN MARC
CFO & COO
Transactions
  • Sale

    Common Stock

    [F1][F4]
    2026-05-08$1.75/sh82,401$144,3671,358,075 total
  • Sale

    Common Stock

    [F1][F2]
    2026-05-06$1.69/sh88,893$150,3891,530,859 total
  • Sale

    Common Stock

    [F1][F3]
    2026-05-07$1.68/sh90,383$152,1061,440,476 total
Holdings
  • Common Stock

    (indirect: By Spouse)
    19,608
Footnotes (4)
  • [F1]Represents shares sold solely to cover the reporting person's tax withholding obligations in connection with the settlement of restricted stock units previously granted to the reporting person. Pursuant to the Issuer's current practices, the disclosed sale of shares was made in connection with the settlement of restricted stock units, solely to cover taxes related to such settlement.
  • [F2]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.66 to $1.78, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
  • [F3]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.64 to $1.735, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
  • [F4]The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.65 to $1.82, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
Signature
/s/ Christopher Riley, as Attorney-in-Fact|2026-05-08

Documents

1 file
  • 4
    wk-form4_1778287435.xmlPrimary

    FORM 4