Procore (PCOR) Director Kevin J. O'Connor Sells Shares

What Happened Kevin J. O'Connor, a director of Procore Technologies (PCOR), sold a total of 23,078 shares in multiple open-market transactions on Aug 3–4, 2026, generating roughly $1,267,982 in proceeds. The individual trades were: 3,287 shares at $53.52 ($175,920); 8,167 shares at $55.05 ($449,593); 3,932 shares at $55.84 ($219,563); and 7,692 shares at $54.98 ($422,906). These were sales (not purchases), and the filing notes the sales were made pursuant to a 10b5-1 trading plan.

Key Details

• Transaction dates: Aug 3, 2026 (three sales) and Aug 4, 2026 (one sale). Filing date: Aug 5, 2026 (timely).
• Total shares sold: 23,078; total proceeds: ~$1.27M.
• Reported per-trade prices and values: 3,287 @ $53.52 ($175,920); 8,167 @ $55.05 ($449,593); 3,932 @ $55.84 ($219,563); 7,692 @ $54.98 ($422,906).
• Footnotes: sales were pursuant to a 10b5-1 plan dated March 13, 2026 (F1). Several prices are reported as weighted averages with per-trade price ranges (F2, F4–F6). Some shares are held by the Kevin J. O'Connor Revocable Trust (F3).
• Shares owned after the transactions: not specified in the provided filing details.
• Filing timeliness: filed within the Form 4 reporting window (not marked late).

Context These were open-market sales, many executed under a pre-established 10b5-1 plan — a common mechanism directors use to schedule sales in advance. Sales do not necessarily indicate negative views on the company; they can be routine (e.g., diversification, liquidity, or tax planning).