Zebra Technologies (ZBRA) Chief Strategy Officer Michael Cho Sells Shares

What Happened
Michael Cho, Chief Strategy Officer of Zebra Technologies (ZBRA), sold 3,500 shares in an open-market transaction on August 7, 2026. The weighted-average sale price was $375.20 per share, for total proceeds of $1,313,200. This was a sale (S code) and not a purchase; sales are often routine and do not necessarily indicate a change in insider sentiment.

Key Details

• Transaction date: 2026-08-07 (reported on Form 4 filed 2026-08-11). Filing was timely.
• Transaction type/code: Open-market sale (S).
• Shares sold: 3,500; weighted-average price: $375.20; total proceeds: $1,313,200.
• Price range (per footnote): individual sale prices ranged from $375.00 to $375.50.
• Shares owned after transaction: Not disclosed in this filing.
• Footnotes: F1 notes the reported price is a weighted average across multiple sale transactions.

Context
This Form 4 reports a straightforward open-market sale by an executive. Sales like this can be for diversification, personal liquidity, or other personal reasons; the filing provides factual trade details but does not explain motivation. The filing was made within the required reporting window.