Liftoff Mobile GC Susan Hansen Receives 25,940-Share Award

What Happened
Susan Rickard Hansen, General Counsel of Liftoff Mobile, was granted 25,940 restricted stock units (RSUs) on August 17, 2026. The Form 4 reports the grant as an award (transaction code A) at $0.00 per share (i.e., a compensation grant rather than a purchase or sale). The reported grant does not produce immediate cash proceeds; value will depend on Liftoff Mobile’s future share price as the RSUs vest.

Key Details

• Transaction date: August 17, 2026; Form 4 filed August 19, 2026 (appears timely).
• Grant: 25,940 unvested RSUs reported at $0.00 per share (award).
• Vesting: RSUs vest in 12 equal installments on each quarterly anniversary of the vesting commencement date of July 1, 2026, subject to continued employment (per footnote).
• Ownership after grant (per footnote): 35,188 shares of common stock beneficially owned plus 25,940 unvested RSUs.
• Transaction code: A = Award/Grant. No 10b5-1 plan, tax withholding, or cashless exercise noted.

Context
RSU grants are a common form of executive compensation; they do not signal an immediate buy or sell because value is realized only as units vest and convert to shares. This grant increases potential future ownership but is subject to time-based vesting and continued employment, so it represents future compensation rather than an immediate market commitment.