Brading Lee Dickson 4

What Happened
Brading Lee Dickson, Chief Financial Officer of Sezzle Inc. (SEZL), sold a total of 10,000 shares in open‑market/private sales on June 25–26, 2026 for aggregate proceeds of $1,676,200. The reported transactions: 4,426 shares on 2026-06-25 at a weighted average price of $165.19 (proceeds $731,150); 574 shares on 2026-06-26 at $165.00 (proceeds $94,710); and 5,000 shares on 2026-06-26 at $170.07 (proceeds $850,340). These were sales (S), which are often routine distribution of stock rather than a purchase signal.

Key Details

• Transaction dates: June 25, 2026 and June 26, 2026.
• Reported prices: weighted averages shown — $165.19, $165.00, and $170.07; footnotes say prices on June 25 ranged $165.00–$165.68 and on June 26 ranged $170.00–$170.51, with column 4 showing weighted averages.
• Total shares sold: 10,000; total proceeds: $1,676,200.
• Shares owned after transaction: Not disclosed in the provided filing excerpt.
• Notable footnotes:
  • F1: Transactions were effected pursuant to a Rule 10b5‑1 trading plan adopted by the reporting person on June 17, 2025.
  • F2/F3: Sales on each day were effected in multiple transactions at the price ranges noted above; the filing uses weighted averages and offers to provide per‑trade detail on request.
• Timeliness: Form filed June 29, 2026; transactions occurred June 25–26, and the filing appears to have been submitted within the normal SEC Form 4 reporting window.

Context
A 10b5‑1 plan indicates these sales were prearranged trading instructions and are typically intended to avoid trading based on material nonpublic information. Sales by executives are common and do not necessarily signal a change in their view of the company’s prospects. This filing reports direct sales only (transaction code S), not option exercises, gifts, or awards.