Unity (U) CEO Matthew S. Bromberg Sells Shares

What Happened
Matthew S. Bromberg, President, CEO and a director of Unity Software Inc. (U), sold a total of 16,383 shares on August 25, 2026. The filings show: 15,713 shares sold at a weighted average price of $45.28 for proceeds of $711,485, and 670 shares sold at a weighted average price of $45.96 for proceeds of $30,793 — about $742,278 in total. The larger block (15,713 shares) was an automatic "sell-to-cover" to satisfy tax withholding on vested restricted stock units (RSUs).

Key Details

• Transaction date: August 25, 2026; Form 4 filed August 26, 2026 (timely filing).
• Sales: 15,713 shares @ $45.28 (proceeds $711,485) and 670 shares @ $45.96 (proceeds $30,793).
• Price details/footnotes: The 15,713‑share amount reflects multiple sales at prices ranging $44.87–$45.83 (weighted avg $45.28). The 670‑share sale was in multiple trades at prices ranging $45.88–$46.10 (weighted avg $45.96). Reporting person will provide per‑trade breakdown on request.
• Tax withholding: The 15,713‑share sale was an automatic sell‑to‑cover to satisfy RSU tax withholding (non‑discretionary).
• Shares owned after transaction: Not stated in the provided filing.
• Transaction type code: S (sale).

Context
Sell‑to‑cover transactions are routine administrative sales to satisfy tax obligations when RSUs vest and are generally not discretionary trading by the insider. These were outright sales (not option exercises or gifts). Sales do not necessarily signal a change in insider conviction; purchases typically carry more informational weight for investors.