Roku President Mustafa Exercises RSUs, Sells 3,410 Shares

What Happened

• Mustafa Ozgen, President of Devices, Product and Technology at Roku (ROKU), had RSUs convert into 16,151 shares on Sept. 1, 2026. The shares converted at $0.00 (RSU vesting), of which 6,357 shares were withheld to cover income tax withholding (~$988,704) and 3,410 shares were sold in the open market on Sept. 2, 2026 for $155.64 each (netting $530,732). The net result leaves approximately 6,384 shares retained by Mr. Ozgen from this conversion.
• This activity is not a cash purchase—it's conversion/vesting of RSUs with routine tax withholding and a planned sale under a 10b5-1 program.

Key Details

• Transaction dates and prices:
  • Sept. 1, 2026: Conversion/exercise of RSUs — 16,151 shares @ $0.00 (converted/vested).
  • Sept. 1, 2026: Shares withheld for taxes — 6,357 shares @ $155.53 = $988,704 (tax withholding).
  • Sept. 2, 2026: Open market sale (10b5-1) — 3,410 shares @ $155.64 = $530,732.
• Shares retained after these actions: ~6,384 shares (16,151 converted − 6,357 withheld − 3,410 sold).
• Footnotes:
  • Withholding was to satisfy income tax obligations tied to RSU vesting (F1).
  • The open-market sale was executed pursuant to a pre-established 10b5-1 plan (F2).
  • Each RSU converts to one share and the grants vest in quarterly installments (F3–F6 describe vesting schedules across different grant tranches).
• Filing: Form 4 filed Sept. 3, 2026 for transactions on Sept. 1–2, 2026 (filed within the normal reporting window).

Context

• These were RSU conversions (no cash option exercise price). The pattern—shares withheld for taxes and planned sales under a 10b5-1 plan—is a common, routine way insiders handle tax obligations at vesting and does not by itself indicate a change in company outlook.
• For retail investors, purchases can be more notable than routine vesting/sales. This filing mainly reflects compensation vesting and routine tax and plan-driven sales rather than a discretionary open-market buy.