Deere (DE) Exec Ryan D. Campbell Exercises Options, Sells 7,839 Shares

What Happened
Ryan D. Campbell, President WWC&F and Power Systems at Deere & Company (DE), exercised a total of 7,839 option shares on 2026-08-24 and sold 7,839 common shares the same day under a Rule 10b5-1 plan. The exercises involved four option tranches (1,648 @ $254.83; 2,762 @ $343.94; 1,885 @ $438.44; 1,544 @ $377.01), for a combined exercise cost of ~$2.78M. The open-market sales of those shares generated gross proceeds of ~$5.12M, implying roughly $2.35M in proceeds net of exercise costs (pre-tax). The filings indicate these transactions were completed pursuant to Rule 16b-3 exercises and a 10b5-1 sale plan.

Key Details

• Transaction date: August 24, 2026; Form 4 filed August 26, 2026 (timely).
• Options exercised: 7,839 shares in four tranches (see above); total exercise cost ≈ $2,778,484.
• Shares sold: 7,839 shares in multiple open-market trades at prices roughly in the $650–$660 range; total proceeds ≈ $5,124,873. Reported sale prices are weighted averages across multiple executions (see footnotes for exact ranges).
• Notable footnotes: F1 — exercises and sales executed pursuant to Rule 16b-3 and a 10b5-1 plan adopted Mar 3, 2026; F2–F11 — sale prices reported as weighted averages across price ranges; F12 — filing references 4,540 RSUs under the 2020 plan (can be used to satisfy tax withholding).
• Shares owned after the transactions are not specified in the excerpt of the filing.

Context

• These transactions were an exercise of vested options followed by immediate sales under a pre-arranged 10b5-1 plan (effectively a planned, routine disposition rather than an ad hoc market-timing trade). The Form shows the derivative positions were converted/exercised (derivative disposals reported at $0 reflect that conversion).
• For retail investors: purchases (buys) can be stronger signals of insider bullishness; routine option exercises followed by sales under a 10b5-1 plan are common for executives to monetize compensation and manage taxes.