Bortner Andrea Renee 4

What Happened Andrea Renee Bortner, EVP & Chief Human Resources Officer of Grocery Outlet Holding Corp. (GO), disposed of 1,630 shares in an open-market sale on March 10, 2026. The shares sold at $6.30 each for total proceeds of $10,269. This was a sale (S) and not a purchase—sales by insiders are often routine and do not necessarily signal a change in view by the insider.

Key Details

• Transaction date and price: 2026-03-10 — 1,630 shares at $6.30 per share; proceeds $10,269.
• Shares owned after transaction: Not specified in the Form 4 filing.
• Footnotes of note:
  • F1: Sale effected pursuant to a previously adopted Rule 10b5-1 trading plan (adopted Nov 10, 2025).
  • F2: Reported shares reflect shares directly held by the Bortner Family Trust, of which Ms. Bortner is a trustee.
• Timeliness: Form filed 2026-03-11 for a 2026-03-10 transaction — appears to have been filed promptly.

Context The sale was executed under a pre-established 10b5-1 plan, which allows insiders to sell shares according to a preset schedule and reduces the likelihood the trade was based on material nonpublic information. For retail investors, insider purchases tend to carry more weight than routine sales; this single small-value sale (about $10k) is likely routine bookkeeping/liquidity rather than a material signal about company prospects.